Engaging HCPs in an AI-Powered, Omnichannel World

In the last 18 months, we crossed a major tipping point: Digital healthcare provider engagement (across a growing list of new channels) now outnumbers in-person engagement in both quantity and quality. But not impact – and that’s the rub.

The question is: How do we empower our customer-facing teams to leverage all the new digital tools, AI-generated insights, digital content and a growing range of channels to engage HCPs in a way that drives brand growth and creates a better end-to-end treatment experience than the competition?

Join this 30-minute LTEN webinar, sponsored by Quantum Learning, for an enlightening look at how to train your customer-facing teams to thrive in an AI-powered omnichannel world. We’ll talk about the key role training plays by providing the skills and insights needed to deliver omnichannel engagement that truly moves the needle. You will learn:

• What omnichannel customer engagement is, why it matters and what it looks like in practical, everyday terms.
• How L&D can play a strategic role in elevating the way your salespeople, field reimbursement managers, district managers and other customer-facing roles, work together to do omnichannel HCP engagement at an entirely new level.
• How to simplify all the complex tools and channels into a simple framework that empowers your customer-facing teams to drive brand growth and create a seamless experience for the physician, the patient and the practice.

Register today for this free, LTEN webinar.  Not an LTEN member? Join today and realize the value.

Presenter:

Fred Marshall, CEO and Founder
Quantum Learning

Fred Marshall is CEO and founder of Quantum Learning and is an expert in competitive customer engagement and has consulted with some of the world’s most respected companies, including Apple, Genentech and Pfizer. He’s personally trained more than 100,000 people and he’s been quoted in LTEN Focus on Training magazine, PharmaVOICE, Entrepreneur magazine and The Wall Street Journal.